|15th Cultural Products Trade Fair|
On the morning of November 8, the 15th China Yiwu Cultural and Tourism Products Trade Fair opened at the International Expo Center. Among a list of provincial and local leaders, Lin Yi, secretary of the Yiwu Municipal Party Committee, addressed a speech, and Wang Jian, mayor of Yiwu, presided over the ceremony.
In his speech, Lin Yi said that the two major events—Cultural Trade Fair and the Tourism Expo—aim to fully implement General Secretary Xi Jinping’s requirements for establishing the world’s small commodities capital. They are also influential major platforms for Chinese cultural products to reach the world and international cultural products to enter China along a continuous process of innovation and development. This year’s session will not only enhance the comprehensive influence and trade effectiveness of the exhibition, but also contribute to realize an organic combination of cultural tourism, including promotional and developmental concepts, cultural exchanges and dissemination of projects, and new opportunities and visions for innovative tourism.
Launched in 2006, the Trade Fair has gradually evolved to span a total of 14 sessions, aided by its place as a major exhibition supported by the 12th and 13th five-year plans of the former Ministry of Culture. Beginning this year, as indicated by the Ministry of Culture and Tourism, the Trade Fair has included the sector of tourism that brings into being an innovative form of exhibition integrating culture and tourism. On an exhibition area of 45,000 square meters, the venue includes 2300 international standard booths and integrates the use of online and offline exhibition ways. (Text and photo by Lü Bin, translated by Marco Lovisetto, edited by Mariam Ayad)