Themed “China’s centenary goals, common prosperity, and ideal life,” the 16th Yiwu Cultural and Tourism Products Trade Fair (YCTPTF) wrapped up at Yiwu International Expo Center on September 27. At this fair, the Ministry of Culture and Tourism aimed to promote the deep integration of “culture + tourism.”

Nearly 1000 companies and institutions from 26 provinces, cities, and districts nationwide participated in this exhibition. With more than 3100 standard booths, the exhibition area covers 60,000 square meters. Among them, the special decoration companies and institutions have set up 2,800 booths, accounting for about 90% of the booths in total.

The exhibition has eight exhibition halls, including the Theme Pavilion, Beautiful China Pavilion, Zhejiang Poetry and Painting Pavilion, Innovative Design Pavilion, Tourism Equipment Pavilion, Tourism Merchandise Pavilion, Intangible Cultural Heritage Experience Pavilion, and E-Sports Animation Pavilion. When visiting the pavilions, visitors can appreciate the “culture + tourism” creative products and design services, smart tourism services, tourism equipment supplies, and more. (By Lu Lizhen, translated by Zhang Jiajia, edited by Kendra Fiddler)