On September 25, after the opening ceremony of the 16th China Yiwu Cultural and Tourism Products Trade Fair, Du Jiang, member of the Party Leadership Group and vice minister of the Ministry of Culture and Tourism; Chen Xiaoping, vice chairman of the Zhejiang Provincial Political Consultative Conference; and Ma Qinlin, director of the Finance Department of the Ministry of Culture and Tourism, Shan Gangxin, director of the Resource Development Department of the Ministry of Culture and Tourism; Chu Ziyu, secretary of the Party Leadership Group and director of the Zhejiang Provincial Department of Culture and Tourism; and Xing Zhihong, deputy secretary of the Jinhua Municipal Party Committee and mayor, visited the exhibition hall accompanied by Lin Yi, secretary of the municipal party committee.

The leaders and guests fully affirmed the 16th China Yiwu Cultural and Tourism Products Trade Fair, and requested the exhibition to further smooth the channels for the transformation of achievements, and promote the structural adjustment and innovation of cultural and tourism products. They encouraged more cultural and tourism products to “show up” and “go out,” and encouraged brands to actively promote the digital transformation and high-quality development of culture and tourism. (By Wang Ting, translated by Jiang Yifan, edited by Kendra Fiddler)