| YXE Train Dual-Platform Joint Meeting | |||||||
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In the middle of August, the first joint meeting of the Yiwu-Xinjiang-Europe (YXE) China-Europe Railway Express (CRE) Dual Platform was held. At the meeting, in view of the recent market trends, the representatives of the Jindong and Yiwu platforms discussed their respective marketing strategies for the China-Europe, China-Russia, and China-Central Asia lines and their opening plans of the characteristic routes; they consulted on the further dual-platform launch plans and explored mutually beneficial cooperation and development for the dual platforms, reaching a consensus on maintaining the stable operation of CRE trains in the Yangtze River Delta. The joint meeting further improved the communication and cooperation mechanisms between the Jindong and Yiwu platforms, addressed a new approach in effectively handling dislocation in development and avoiding homogeneous competition, provided opinions and suggestions for the innovative development of the national CRE train assembly center demonstration project, and laid the foundation for accelerating the implementation of the overall development idea of YXE of “one brand, two platforms, overall planning and differential development” and promoting the high-quality development of YXE CRE trains. The two sides took the meeting as an opportunity to establish regular communication and exchange mechanisms: they will hold a YXE CRE Dual Platform joint meeting every month and strengthen the linkage and cooperation between the two platforms, involving information sharing, joint consultation on countermeasures, and joint construction of the platforms in concert to promote differential development. Next, the two platforms will strengthen the new synergy of the “twin-city linkage” and give full play to the advantages of each platform to continuously promote the branding of the trains and enhance their recognition, continue to enhance the market competitiveness of YXE CRE trains by leveraging publicity, focus on building lines that are advantageous for both platforms, and achieve a new development situation with mutually beneficial cooperation. (Wu Fengyu – Yiwu Business, translated by Wang Junwen, edited by Kendra Fiddler) _page_break_tag_日前,“义新欧”中欧班列双平台第一次联席会议举行。 会上,金东、义乌平台针对近期市场动态,对中欧、中俄、中亚的各自营销策略、特色线路开行计划进行探讨,对下一步双平台的发运计划进行磋商,研究谋划双平台良性合作发展,对维护长三角中欧班列稳定开行达成共识。 此次联席会议进一步健全了金东、义乌双平台沟通协作机制,为有效推动错位发展、避免同质化竞争开创了新局面,对争创国家中欧班列集结中心示范工程工作的创新开展提供了意见和建议,为加快落实省委、省政府“一个品牌、两个平台、全省统筹、错位发展”的“义新欧”总体发展思路,推动“义新欧”中欧班列高质量发展奠定了基础。双方表示,将以此次会议为契机,建立常态化沟通交流机制,每月召开“义新欧”中欧班列双平台联席会议,强化工作联动,做到信息共享、对策共商、平台共建,合力推动双平台错位发展。接下来,双平台将凝聚“双城联动”新合力,充分发挥各平台自身优势,持续推进班列品牌化、提升辨识度,加大宣传力度,不断增强“义新欧”中欧班列品牌影响力和市场竞争力,着力打造双平台优势线路,实现双轮驱动、比翼双飞新发展局面。(义乌商报 全媒体记者 吴峰宇) |
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