Pan’an Flavor at China-CEEC Expo
Pan’an medicinal food has become a signature attraction for Pan’an to use to promote its tourism. At the 1st China-Central and Eastern European Countries Expo and International Consumer Goods Fair that opened on June 8, Pan’an displayed 10 medicinal dishes, attracting much attention from visitors and the media.
The staff of the Pan’an booth said that their booth was always surrounded by visitors. Though some people had never heard of Pan’an medicinal food before, they fell in love with it after a tasting and inquired about the recipe.
At the 10th Pan’an Chinese Medicinal Materials Expo held in June 2016, Pan’an Medicinal Food Industry Association released technical standards for 16 medicinal dishes (first batch) to standardize the production of Pan’an medicinal food. In addition, Pan’an plans to further internationalize its medicinal food in the future. (By Wu Qian –Jinhua Daily–, translated by Shen Yingying, edited by Mariam Ayad)